Send your mail home, abroad or to galaxies far, far away...

Client: Royal Mail
Role: Senior copywriter
Disciplines: Email marketing, banners, social content

To celebrate the release of Star Wars: Episode VII - The Force Awakens, Royal Mail launched a series of customisable stamps aimed at film fans and philatelists alike.

The supporting marketing collateral mirrored the film’s central struggle, pitching fans of the New Republic and First Order against one another in a battle to restore balance to Force.  

As briefs go, this was as fun as bullseyeing womp rats in a T-16.
 

THE WORK

© · Rory Carroll