Putting power management in the palm of your hand
Client: E.ON
Role: Senior copywriter
Disciplines: Technical copywriting, in-app copywriting
Taking control of your heating and energy consumption no longer means fighting over the thermostat.
The E.ON Touch smartphone app is about so much more than control, though: it actively seeks to advise and empower customers, so they can make informed decisions about their current and future energy usage.
The app’s deliberately warm, friendly copy also allows E.ON to reinforce customers’ good behaviour, encouraging them to continue making financial and energy savings.